How Major European Retailers Excel at Omnichannel
Free guide with 7 common omnichannel pitfalls – and how to solve them using customer data.
75% of consumers navigate through more than one channel during their customer journey. They spend around 4% more in-store and 10% more online than single-channel shoppers — putting pressure on your omnichannel setup.
"Marketing campaigns using 3 or more channels earned a 496% higher order rate than single-channel campaigns" – Omnisend
This guide unravels 7 of the most common omnichannel pitfalls — and how to solve them — based on real examples from omnichannel frontrunners including Imerco, Shoe-D-vision, Plantorama, and GolfExperten.
- How each channel can be used to encourage sales
- Which channels should be your priority, and how to connect them
- Where to begin when your omnichannel strategy is just being defined
