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Privacy policy

At Raptor Services A/S (“Raptor”, “we”, “us”, “our”), we are committed to protecting the personal data of our clients, suppliers, website visitors, applicants, and other individuals. This Privacy Policy outlines how we collect, use, store, and disclose personal data in accordance with the General Data Protection Regulation (GDPR) and the ePrivacy Directive. 

We process personal data lawfully, fairly, and transparently, with respect for individual privacy and in line with applicable data protection regulations. 

Raptor Services A/S is the data controller responsible for processing your personal data. We ensure that all processing is compliant with applicable data protection laws. 

Contact Information: 
Raptor Services A/S 
VAT-ID: 35 05 59 75 
Åboulevarden 37, 4th floor 
DK – 8000 Aarhus C. 

Compliance Officer: 
Kirsten Düsterdich  
E-mail: [email protected] 
Phone: +45 2040 8020 

We process personal data for the following purposes: 

 

Purpose of Processing Legal Basis (GDPR Article 6) 
To deliver requested products and services Art. 6(1)(b) – Performance of a contract 
To respond to inquiries or requests Art. 6(1)(f) – Legitimate interest, balanced against your privacy rights. 
To process and manage supplier and partner relationships Art. 6(1)(b) – Performance of a contract 
To improve our website, services, and user experience Art. 6(1)(f) – Legitimate interest, balanced against your privacy rights. 
To manage subscriptions to newsletters and marketing communications Art. 6(1)(a) – Consent 
To organize and promote events, including use of event images or recordings Art. 6(1)(a) – Consent 
To recruit candidates and evaluate applications Art. 6(1)(b) – Steps prior to entering a contract 
Art. 6(1)(a) – Consent (for extended retention) 
To comply with legal obligations (e.g., tax, accounting, AML regulations) Art. 6(1)(c) – Compliance with a legal obligation 
To secure IT systems and prevent misuse or fraud Art. 6(1)(f) – Legitimate interest, balanced against your privacy rights. 

Personal data is retained: 

  • As long as necessary to fulfill contractual obligations;
  • For up to 5 years after a customer/supplier relationship ends, in compliance with bookkeeping and anti-money laundering legislation;
  • Until you withdraw consent, for marketing or potential leads. 

Overview of which personal data is used for which purposes and how long: 

Types of Personal Data Purpose of Processing Legal Basis (GDPR) Retention Period 
Name, email, company name, phone number – Managing customer/supplier relationships  
– Sending newsletters and marketing materials 
Art. 6(1)(b) – Contract  
 
Art. 6(1)(a) – Consent 
While the business relationship is active  
 
Or until consent is withdrawn 
Job title, company affiliation – Processing contact/lead forms  
– Personalizing communication and services 
Art. 6(1)(b) – Contract  
 
Art. 6(1)(f) – Legitimate interest 
While the business relationship is active or until request for deletion 
IP address, browser data (via cookies) – Website optimization  
– Statistical analysis 
Art. 6(1)(a) – Consent  
 
Art. 6(1)(f) – Legitimate interest 
Until the data is anonymized or deleted by user request; dependent on cookie duration 
Login credentials (cookies) – Providing secure access to customer areas Art. 6(1)(f) – Legitimate interest Session-based or as per cookie consent settings 
Images, videos from events – Promoting events  
– Marketing and communications 
Art. 6(1)(a) – Consent Until consent is withdrawn or deemed no longer relevant 
Resume, cover letter, application details – Recruitment  
– Future employment consideration 
Art. 6(1)(b) – Contract Art. 6(1)(a) – Consent (extended storage) 6 months (standard) Up to 12 months if consent is given 
Consent status, consent ID, timestamp – Demonstrating compliance with consent requirements Art. 6(1)(c) – Legal obligation Retained as long as necessary to demonstrate lawful processing 
Customer website usage data (as processor) – Delivering services to customers Art. 6(1)(b) – Contract (processor role) As specified in Data Processing Agreement (DPA) with customer 
Technical identifiers (e.g., CRM user IDs) – CRM tracking  
– Lead management and support 
Art. 6(1)(f) – Legitimate interest While business relationship is active or upon deletion request 
Financial and transactional data – Invoicing and regulatory compliance (e.g., accounting, AML) Art. 6(1)(c) – Legal obligation 5 years after the end of the customer/supplier relationship (per accounting/AML laws) 

 

When visiting www.raptorservices.com, cookies are used. Cookies are small text files that are stored through your browser on your device, used by websites to make a user’s experience more efficient. The data is used to optimize the website in relation to the visitors’ needs. 

The login to the customer area on the website requires cookies to remember your choices. 

Selected employees at Raptor Services A/S have access to the collected data. The data is used for and disclosed in the form of statistics, etc., without specifying individual IP addresses. The purpose of processing statistics obtained from cookies is to provide a better website. 

This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages. 

You can at any time change or withdraw your consent from the Cookie Declaration right here.  

Please state your consent ID and date when you contact us regarding your consent. 

If you want to learn more about what cookies we use, you can check out our cookie information

Access to personal data is restricted to employees and subcontractors who require it to perform specific tasks, based on the principle of least privilege. All third-party processors operate under legally binding Data Processing Agreements. 

Our primary hosting and data storage provider is Microsoft, with additional services from: 

  • Adobe Creative Suite
  • Arcade*
  • Arrows.to*
  • Asana
  • Codetwo
  • Contractbook*
  • Cookiebot
  • Copilot (Microsoft)*
  • Crossbeam
  • Demio
  • E-conomic
  • Meta (Facebook/Instagram) (note: shared data controllership)*
  • Figma*
  • Google Ads*
  • Google Analytics*
  • HubSpot*
  • Klaviyo*
  • LinkedIn*
  • Loom*
  • Medium*
  • Microsoft Business Premium
  • Notion*
  • Plecto*
  • SQL Server*
  • Shopify*
  • Slack*
  • Sleeknote*
  • Zapier*  

Certain data transfers may occur to processors based in the United States, under mechanisms such as the Data Privacy Framework (DPF) and/or Standard Contractual Clauses or other lawful transfer tools compliant with Chapter V of the GDPR. 

For a full list of data processors, contact our Compliance Officer. 

* Note that these third-party processors offer AI services in their main services. We therefore refer to the Annex I to this Privacy Policy, “AI-Enabled Service Providers and Compliance Measures”.  

We maintain appropriate technical and organizational measures (TOMs) to protect personal data, including: 

  • Encryption (in transit and at rest)
  • Role-based access controls
  • Regular data backups
  • Employee confidentiality protocols 

In the event of a data breach likely to result in high risk to individuals, we will notify affected parties and supervisory authorities without undue delay, as required by GDPR Art. 33 and 34. 

You have the right to: 

  • Access your personal data (Art. 15)
  • Rectify inaccurate data (Art. 16)
  • Erase data (aka “right to be forgotten”, Art. 17)
  • Restrict processing (Art. 18)
  • Data portability (Art. 20)
  • Object to processing (Art. 21)
  • Withdraw consent at any time (Art. 7(3)) 

To exercise your rights, contact our Compliance Officer (see Section 2). We will respond within one month, or within two months for complex requests. Unfounded or excessive requests may be refused or subject to a fee. 

Note that due to the nature of our services, some of the above-mentioned rights are either irrelevant or impossible. For those cases, we have relevant measures to ensure that your rights are respected to the greatest possible extent. 

You may send a complaint to the Danish Data Protection Authority (Datatilsynet): 

Email: [email protected] 

Website: www.datatilsynet.dk 

Address: Carl Jacobsens Vej 35, 2500 Valby, Denmark 

Phone: +45 33 19 32 00 

This Privacy Policy may be updated to reflect legal or operational changes. Significant changes will be communicated through our website or by email. The current version is always available at www.raptorservices.com/privacy-policy

Annex I to Raptor Services’ Privacy Policy: AI-Enabled Service Providers and Compliance Measures 

This annex provides detailed information regarding the AI-powered services used by Raptor Services A/S, including their functions, data handling practices, and the safeguards in place to ensure compliance with the General Data Protection Regulation (GDPR), ePrivacy Directive, and the EU Artificial Intelligence Act (AI Act). 

  1. Overview of AI-Enabled Vendors

Note that those third-party vendors take the role of processors.  

 

Service Provider  Function Type of AI Categories of Data Processed Legal Basis (GDPR Art. 6(1) Location 
Arcade Interactive training tool – user data Generative-product creation AI PII (name, email, IP), usage data, screenshots, screen recordings (a) Consent; (b) Contract; (f) Legitimate interests; (c) Legal obligation USA (SCCs) 
Arrows.to Customer onboarding tool – typical personal data NLP (workflow insights) PII, employer/company info, user settings, usage metadata (b) Contract; (f) Legitimate interests; (a) Consent (marketing) EU/EEA 
Contractbook AI Import AI-assisted document import and classification of legal contracts NLP, supervised learning Contract metadata, party names, contract terms (b) Contract; (f) Legitimate interests Denmark/EU 
Copilot (Microsoft) AI-based assistant in Microsoft environment NLP + Code generation (LLM, supervised) Code, telemetry, usage data, possible PII from IDE logs (a) Consent; (b) Contract; (f) Legitimate interests Global (US/EU) 
Facebook (META) Advertising and remarketing Predictive analytics + NLP PII, sensitive interest data, social graph, images, video, text (a) Consent; (f) Legitimate interests; (c) Legal obligation Global (US/EU) 
Figma Design platform owned by Adobe – collaboration data Generative AI (design suggestions) Design content, uploaded assets, project metadata (b) Contract; (f) Legitimate interests; (a) Consent USA (SCCs) 
Google Ads Ad data, visitor data, lead tracking Predictive analytics + Reinforcement learning PII (IP, cookie IDs), browsing data, conversion metrics (a) Consent; (f) Legitimate interests; (b) Contract Global (US/EU) 
Google Analytics Visitor data, even if IP anonymisation is enabled Predictive analytics Anonymized PII (IP), behavior, device/browser details (a) Consent; (f) Legitimate interests Global (US/EU) 
HubSpot Breeze AI Marketing automation, email personalization, lead scoring Predictive analytics / NLP Name, email, behavior data, marketing interactions (b) Contract; (f) Legitimate interests; (a) Consent USA (SCCs) 
Klaviyo Email marketing – consents, leads, customer data Predictive analytics + NLP (marketing) PII, purchase history, interaction and email usage metrics (a) Consent; (b) Contract; (f) Legitimate interests USA (SCCs) 
LinkedIn Advertising and lead forms Predictive analytics + NLP PII, profile info, interaction data (a) Consent; (b) Contract; (f) Legitimate interests USA (SCCs/DPF) 
Loom Video recordings may include personal data NLP (transcription) + Audio/Video AI Screen recordings, voice/video, transcripts (PII) (a) Consent; (b) Contract; (f) Legitimate interests USA (SCCs) 
Medium Content platform, depends on usage NLP (transcription) + Audio/Video AI User profile, reading behavior, text metadata (a) Consent; (f) Legitimate interests USA (SCCs) 
Notion Work and knowledge platform – team data NLP + Summarization + Semantic search Notes (could include PII), usage data (a) Consent; (b) Contract; (f) Legitimate interests USA (SCCs) 
Plecto Danish dashboard platform – sales data, users Predictive analytics Performance data, metrics, user account info (b) Contract; (f) Legitimate interests Denmark (EU) 
Shopify Webshop and customer data Predictive analytics (product suggestions, fraud detection) Store data, customer PII, purchase data (b) Contract; (f) Legitimate interests; (a) Consent Canada/US (SCCs/DPF) 
Slack Communication platform – metadata, possible AI analysis NLP (message summary, search, automation) Messages (PII), attachments, usage logs (b) Contract; (f) Legitimate interests USA (SCCs/DPF) 
Sleeknote Pop-up on website Predictive analytics PII, device/browser data, behavior analytics (a) Consent; (f) Legitimate interests Denmark (EU) 
SQL Server Databases – local or cloud-hosted, depends on setup ML platform (customizable; no native AI) User-defined: potentially PII, business data (b) Contract; (f) Legitimate interests Onprem / Azure region (EU) 
Zapier Integrations – relay personal data between systems NLP + Predictive (task automation) PII, app data from user workflows (a) Consent; (b) Contract; (f) Legitimate interests USA (SCCs) 
  1. Risk Classification Under the EU AI Act

In line with the AI Act risk categorization: 

Supplier / Tool AI Risk Level Justification 
Arcade Nohighrisk Generative demo creation for marketing. Does not fall in any Annex III highrisk domain (employment, credit, critical infrastructure, etc.). 
Arrows.to Nohighrisk Workflow/helpdesk assistance; does not make legally or economically significant decisions about individuals. 
Contractbook AI Import Nohighrisk Pure document parsing; supports lawyers but does not decide legal outcomes or access to justice. 
Copilot (Microsoft) Nohighrisk Codegeneration assistant; not used in any Annex III critical sector. 
Facebook Ads / META Nohighrisk General adtargeting is outside Annex III. (Politicalcampaign microtargeting could be highrisk/prohibited, but the core advertising AI is not automatically so.) 
Figma Nohighrisk Designassist AI; creative support only. 
Google Ads Nohighrisk Marketing optimisation—outside the AI Act’s listed highrisk areas. 
Google Analytics Nohighrisk Analytics/insights; does not autonomously decide on people’s rights. 
HubSpot Breeze AI Nohighrisk CRM/email drafting; no sensitive, highimpact decisionmaking. 
Klaviyo Nohighrisk Ecommerce marketing predictions; does not make highrisk decisions. 
LinkedIn (advertising and leads) No-highrisk AI is not used for filtering candidates and therefore doesn’t fall Annex III(4) “employment, worker management & access to selfemployment,”.  
Loom Nohighrisk Transcription & video summarisation; no decisionmaking impact. 
Medium Nohighrisk Content recommendation; limited effect on fundamental rights. 
Notion AI Nohighrisk Writing aid/summariser; not in a regulated highrisk domain. 
Plecto Nohighrisk Dashboards & KPIs; advisory analytics only. 
Shopify AI Nohighrisk Product suggestions & fraud rules; commerce, but not creditscoring or safetycritical. 
Slack AI Nohighrisk Message summarisation & search—auxiliary, no Annex III category. 
Sleeknote Nohighrisk Onsite engagement popups; marketing context only. 
SQL Server (platform) Nohighrisk Infrastructure; risk depends on user’s application, not the DBMS itself. 
Zapier AI Nohighrisk Workflow automation suggestions; no direct highrisk decision authority. 

 

  1. Data Protection and AI Governance Measures

The following controls have been implemented to ensure compliant use of AI services: 

Transparency and Accountability 

  • AI involvement is clearly disclosed in relevant interactions (e.g., newsletters or auto-generated content).
  • Human oversight is maintained over all automated outputs.
  • Users can request explanations about automated processing and decisions. 

Data Minimization and Purpose Limitation 

  • Only personal data necessary for the AI system’s defined purpose is processed.
  • AI tools are restricted contractually from training on client data for generalized model improvement.

Data Processing Agreements and Safeguards 

  • Signed Data Processing Agreements (DPAs) with all relevant data processors.
  • Data Privacy Framework or entered in EU Standard Contractual Clauses supported by Transfer Impact Assessments and supplemental security measures, if relevant, is the transfer tool for transfers to third countries.
  • Internal DPIAs are conducted when AI use introduces higher risks to data subjects.

Security and Integrity

  • AI models used by processors are secured against unauthorized access and model drift.
  • Logging and audit trails are maintained to monitor AI decisions and system performance.