Raptor for electronics
Electronics shoppers research before buying
Reviews, comparisons, and features come before almost every electronics purchase. With so many brands competing for attention, standing out means recognising what shoppers actually need, not showing them the same bestseller as everyone else.
Match the person to the product, not the trend
A generic top rated list doesn't help someone choose between two similar products. Use browsing and purchase data to recommend the right product on your website and in every email, based on what actually matters to each customer, from storage and screen size to brand and price bracket.
One journey, wherever the customer shops
Some customers research online and buy in-store. Others try in-store and order online, or buy online and return in-store, whether they're shopping as a consumer or buying for a business. Unify your data across every channel, so online and in-store truly complement each other.
Know when your customer's ready to upgrade
Phones, laptops, appliances, and accessories all get replaced eventually. See which customers are approaching their upgrade cycle, create custom audiences, and nudge them towards their next purchase with personalised, AI-powered emails.
Customer Data Platform
Unify data at both the individual and account level, and know exactly which accounts are worth the most.
