Raptor for beauty and healthcare
Beauty and health are personal, your marketing should be too
Beauty and health products are part of someone's daily routine, which means brands get more chances to get personalisation right, or wrong. Customers expect you to know what they use, when they'll need more of it, and to treat them like more than a generic shopper.
Recommend products that fit their routine
Turn purchase history and browsing behaviour into recommendations that match what a customer actually uses, on your website and in every email. A generic bestseller list treats a first-time buyer the same as a loyal one, and neither gets what they came for.
All your customer data in one place
Unify customer data, from your website to your app to your store, into one database, and use it to keep their experience consistent. Spot patterns across your audience, from trending routines to products bought together.
Know exactly when to reach out
See which customers are due to reorder, which have potential for related products, and which are going quiet. Turn each into an audience you can target with automated, AI-powered messages at the right time.
Customer Data Platform
Unify data at both the individual and account level, and know exactly which accounts are worth the most.
